Traditional ways of influencing public policy, such as writing your congressman, complaining to your spouse, and joining trade groups have not worked. A new method is needed. The survival of our industries depends on it, and the standard of living in our country depends on it.
Humor and mass media is the best way to sway public opinion. Here are some ideas:
1) People remember funny TV and radio messages. They need to be edgy and appealing to our patriotic instincts. Animation is a terrific method of conveying complex messages quickly in TV commercials. Sponsors are needed to fund the air time.
Please contact me if you would like to modify the concept ads for your local market.
2) Encourage the public into taking some type action, such as "turn foreign made products up side down". If you see a widget made in a foreign country in a store, for example, turn it over and put it back into the shelf.
Retail stores, like all businesses, are motivated by profits. They will only change and buy American made products when they see it as their economic interest to so. When their customers speak, the stores will eventually listen.
3) Getting state legislatures to adopt symbolic, equalizing tariffs on imported goods or laws guaranteeing that the Chinese yuan can be freely exchanged in the world wide currency markets. The federal government has complete control over trade and monetary policy, but symbolic state legislation would create attention to the problem. Arizona recently passed such a symbolic law regarding immigration that is getting much publicity. Just think if states passed "laws" regarding trade and currency valuations.
4) Sponsoring campaigns against politicians with the wrong point of view on trade and manufacturing in both political parties.
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